Welcome to the official blog of WIFS, sponsored by Prudential.

LeadHER highlights hot topics that impact women in the profession, the latest WIFS news, and important industry updates. We invite our members and industry thought leaders to submit articles to be featured in upcoming monthly LeadHER blog posts. Please email office@wifsnational.org if you're interested in providing an article that aligns with the following topics:

March 2019:         Fostering Collaboration with Clients

All articles are due by the 15th of the prior month to the WIFS National Office. Articles submitted will be acknowledged upon receipt then submitted to the Editorial Committee for review. The approval process generally takes between two to three weeks depending upon the article's complexity, length and anticipated publication inclusion date. Authors will be notified of the review outcome, informed of any comments or recommendations and the anticipated publication date. WIFS reserves the right to edit articles for grammar, length, and appropriateness of content. We will make every effort to preserve the author's style.

© 2019 Women in Insurance and Financial Services. All Rights Reserved.

By Bellaria Jimenez, CFP®, ChFC, MBA
President and General Agent, MassMutual Tri State

Why millennials? As financial advisors, our industry is shrinking and going through a critical period that we can no longer ignore. We have always endured high turnover but now it is compounding as we face an aging advisor population. As a financial advisor, you have two options: Ignore it and make it someone else’s problem or help us change our future. I recently attended an industry event and a few advisors and managers were in deep discussion about not hiring millennials because they just didn’t get them. I have read articles with various viewpoints and have seen all sorts of comments on how this generation job hops every few years and gets bored easily and the big gap that exists in the way they view life. The reality is that this is the future, this is the next incoming generation, and we need to learn how to attract them.

Read the complete article here.

By Grace Staten, Vice President at MassMutual & San Diego Chapter Past President

During my agency’s annual managers planning meeting, we put our heads together to decide what the immediate and long-term strategies are. Prior to starting, we review our mission statement to incorporate it into planning. Nothing will be successful if we don’t know what we are striving toward. Here are some of the success strategies I have learned from experience.

Read the complete article here.

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For more than 80 years, WIFS has been committed to attracting, developing and advancing women in the insurance and financial services profession. Members, partners, exhibitors and sponsors benefit from connection and mutual respect for professional development and education-focused interaction rather than career opportunity promotion.