WIFS is devoted to advancing career opportunities, providing professional development and representing women's interests in a predominantly-male industry.

Through attraction, retention, and a unique focus on mentoring and networking, WIFS is the largest women’s association empowering women in the finance and insurance professions. No other financial services organization provides programming designed for women, by women.



Our programs deliver support, widespread industry exposure and make a statement about your commitment to women through programs and services that are specifically tailored to your goals.


Maximize Opportunity

Women control 51 percent of consumer spending, which makes up $20 trillion in the market, and prefer to work with female advisors. The challenge: Women represent only 35 percent of the workforce. Attracting women is critical to success; our attraction initiatives capitalize on the opportunity.


Demonstrate Your Commitment

Support the delivery of professional development and advancement through WIFS programs including monthly webinars, peer study groups, National Conference and a first-class mentoring program.


Achieve Your Strategic Goals

Collaborative conversations among association leaders and partner executives identify goals, establish success metrics and develop tailored approaches. Leverage partnership to achieve your strategic goals to attract, develop and advance women.


Foster Industry Collaboration

As the voice for women in the profession,WIFS leadership actively engages with industry organizations, associations, media and education providers.